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Latest From The Blog

It was the best of times. It was the worst of times.

January 27, 2012 - By Todd Graff

Who doesn’t like positive press? It’s generally good for business. Strokes the ego. Makes your employees feel good. Heck, you could even argue that even some bad press can be good for at least some of the above reasons. But positive media coverage isn’t always good for business. Yes, you read that right. Good press. [...]

How Mad Men Influenced this Recent Grad’s View of the Ad Industry

By Rachel Chapman

And then there was Don Draper who, consciously or not, defined my perception of the advertising industry. When Mad Men first premiered, I was a freshman, and as each new season started, I watched with a different perspective and a little more criticism.

Getting ready for advertising’s (and football’s) biggest day

By Peter Winch

Nielsen estimated that 111 million people watched the 2011 Super Bowl. That topped the 106.5 million who watched the 2010 game. If the trend continues, and there is every reason to believe that it will, this year’s audience again will set a record.

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