If you dig old-school advertising from the 50′s, 60′s and 70′s, you’ll love the treasure trove that Duke University has just put online. AdViews contains hundreds of  television ads created by the agency D’Arcy Masius Benton & Bowles (DMB&B), all freely accessible through iTunes. The collection marks what many characterize as the golden age of Madison Avenue. You’ll find iconic campaigns for Charmin bathroom tissue, Honey Comb cereal, Pampers diapers, GI Joe and more.  How else might you learn that Bill Cosby was the pitch man for Crest before he did his shtik for Jello?  There is also an archive of print work online via AdAccess. DMB&B was shuttered after a string of mergers punctuated by its acquisition by holding company Publicis in 2002.

Posted by Steve Angel | Share: Twitter, Facebook, Del.icio.us, LinkedIn

Tagged: branding, itunes, vintage ads