• Pop Warner talks concussions on CNBC

    May 30

    The media is abuzz with the risk of concussions, especially in football. Pop Warner takes proactive steps toward concussion awareness and prevention for its young athletes, so we set up an interview with CNBC Sports Business Reporter, Darren Rovell and Pop Warner Executive Director, Jon Butler. The online piece preceded a TV appearance on CNBC on 6/1.

  • Getting ready for advertising’s (and football’s) biggest day

    By: 
    Jan 24

    If you were to ask your mother where she’ll be watching game seven of the NBA finals, she might ask if you’re running a fever. But ask where she plans to watch the Super Bowl, and you’re more likely to hear: “We’ve been invited to watch the game at the Mahoney’s house.”

  • Football Gods in Baseball Heaven

    By: 
    Jun 19

    CTP launched an integrated marketing campaign to promote ticket sales for the revival of the Fenway Football Challenge, a match up of international professional soccer teams on Red Sox turf.