Men v. Women on BP
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Golf East Lothian worth the splurge
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CTP Featured in Boston Globe
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Football Gods in Baseball Heaven
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How do you add value to what is already a venerable brand? We helped the Red Sox bring a cohesive message to their advertising efforts with a campaign that reaches back to a storied past, and forward to a bright future. We rolled it out in print, outdoor, radio and television, buildingĀ on core brand assets while driving individual initiatives and revenue centers for the team.
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