Cameron Art Museum

Between Taste and Travesty

When Broadway stormed into this small North Carolina museum, the message needed to be delivered to Broadway - and beyond. We developed a focused, national PR campaign to generate awareness for the retrospective exhibition of costume designs by five-time Tony Award winner William Ivey Long.  In addition to generating unprecedented coverage from outlets like Vogue, The New York Times and Wall Street Journal, the museum's endowment increased exponentially and tours of the exhibit were sold out April through October.

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