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The Week | Our view of the last 7 days in marketing & communications
As we embark on our third calendar year of covid, what does 2022 hold? Our team shared marketing predictions earlier this week, and today we’re looking beyond that for what might be in store. Here are our picks of the week. 2022: A Look Ahead Forbes We live in a world experiencing major transformations…
What we’re expecting in 2022
Let’s face it, none of us has the foggiest idea what this year is going to look like. No one could have predicted the last two. But we do know there is going to be a continued evolution in how marketers engage with people. Some of it will be based on technology advances and some…
The Week | Our view of the last 7 days in marketing & communications
Presents are wrapped. Cookies are baked. And, of course, the stockings are hung by the chimney with care. As we settle down for activities and a little R&R, we’ve pulled together a primer on the holiday. Merry Christmas to you and yours. Enjoy the holidays and our picks of the week. How Christmas…
The Week | Our view of the last 7 days in marketing & communications
You can’t touch it, can’t even see it, but it’s everywhere right now. At the grocery store, at your hairdresser and at the pump. And certainly wrapped inside those gifts under the tree. Inflation is at its highest in more than three decades – a global issue that’s being felt most here in the U.S.…
The Week | Our view of the last 7 days in marketing & communications
Do you know the saying, ‘feeling blue?’ Well, this week we’re feeling a shade of blue – periwinkle to be exact. This week Pantone released its celebrated color of the year, and with it, made its own rules by creating its own color. Because, why not? As we prepare for 2022, we’re taking a look…
The Week | Our view of the last 7 days in marketing & communications
Will the supply chain be the Grinch that stole Christmas? For months now, retailers big and small have been anxiously preparing orders and urging customers to get ahead of shopping as order delays continue to accumulate. With the holiday season in full swing, we’re taking a deeper dive into the supply chain – what it…
The Week | Our view of the last 7 days in marketing & communications
Thanksgiving may just be the best of all of the holidays. Food. Family. Football. It’s always a long weekend that has the fun of Christmas, without the stress of decorating and gift-giving. And this year, for the first time in a couple, many of us are celebrating in-person. As we head into the holiday week,…
The Week | Our view of the last 7 days in marketing & communications
What do you call the busiest shopping day of the year crossed with pandemic and supply chain issues? An early shopping season. We’re already two weeks away from Black Friday and the day has changed considerably since 2019. With new shopping habits and supply chains issues – retailers are urging people to get a…
The Week | Our view of the last 7 days in marketing & communications
A name change, new technology and retail stores. Facebook, err Meta, has been busy over the past two weeks rolling out its new vision for the future of technology (aka, the Metaverse). This future-forward social hub is essentially a fusion of AR and VR – and the concept has been around for a few years.…
The Week | Our view of the last 7 days in marketing & communications
Reese’s Peanut Butter Cups. If you’re asking, and we know you are, there is only one answer to the question: what is the best candy at Halloween? Forget costumes, the true purpose of Halloween is hoarding RPBCs and storing them in the fridge for enjoyment all year long. Sure, different sizes all have a bit of a…
