Topic: Media
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A crisis can hit organizations of any size, and like a spark that escapes a campfire and finds dry brush, you can be surrounded by an uncontrollable inferno in an instant. Here are six steps to take before trouble strikes.
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A growing number of Americans are tired of being viewed as consumers since that only speaks to a fraction of who they are. They have full lives and how your product or service fits in that life may be different than where it fits for someone else. So if marketers want to make real inroads…
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A growing number of Americans are tired of being viewed as consumers since that only speaks to a fraction of who they are. They have full lives and how your product or service fits in that life may be different than where it fits for someone else. So if marketers want to make real inroads…
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As Russia began its invasion early Thursday morning, the world’s eyes (and hearts) are drawn to the devastating impacts of war. Refugees. Fire. Rubble. While the humanitarian angle is foremost in our minds, we offer a look at the war from a variety of other angles – its impact on social media, in business and…
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The average person may not be choosing their daily wardrobe based on what the models are showing on the runways of New York Fashion Week, which wraps up today. But what goes on during the shows and parties extends beyond couture and glamor. Pop culture, marketing and arts are taking cues. So what happened that we should know?…
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The time has come for millions to gather around the big screen, eat some buffalo chicken dip and watch two teams throw around the old pigskin. That’s right. It’s Super Bowl weekend and we’re starting to feel the thrill of what’s to come. From the game, eats, the halftime show and of course (our favorite…
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Blue Origin. Musk vs Bazos. NASA and China. Our minds are in space this week. Literally. As we enter this Space Race 2.0, we’ve pulled together a primer for the people here on earth. From Captain Kirk to Prince William and of course, the comms battles. Here are our picks of the week. …
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Facebook has had a very bad start to October. The events and commentary have raised questions about how it got to this point and what the future may hold. Our picks for this week center on a wide ranging look at the company that is so inextricably connected to our lives. Here are our…
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Nearly a year-and-a-half into the pandemic, the world isn’t still grappling with COVID-19, it’s dealing with a major comeback. The “delta variant” has come to dominate headlines in recent weeks. Discovered in India, where it caused an extreme surge in cases, it spread around the world and now is causing a significant increase in U.S.…
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The Olympics finally got underway today in Tokyo with a bizarre four-hour extravaganza. Celebratory but subdued. Viewed worldwide but in a stadium filled with empty seats. Compelling potential stories but general apathy in the host country. Within the shadow of the COVID-19 pandemic, and amidst massive social upheaval, these Games promise to be unlike any…